PKD is a full service design and branding consultancy based in Shoreditch, London. We offer a range of creative services for both print and online environments, helping brands to realise their full potential. Our client list is wide and varied, since 1998 we have worked for some of the worlds leading companies across a diverse range of industries. Whether it’s creating a concept from scratch or developing an existing identity we bring passion, enthusiasm and experience to every project.

We offer clients a vertically integrated creative platform including design and branding services, online design and web development plus specialist services for online campaigns including SEO, Social Media strategies, e-commerce integration and back-end database development. We have a small team of experienced design and account professionals based in London who, together with our partner agencies that help us deliver real value and results-driven success for our clients.

PKD was founded by designer Pete Kelsey in 1998, initially servicing the music industry where he worked for 8 years as Head of Art for Universal Music. We have since expanded into other sectors including healthcare, restaurants, property development and fashion. In 2011 Pete co-founded the bespoke cycling clothing business Milltag and we continue to develop this rapidly growing brand, with PKD providing all strategic brand development and online delivery. Milltag and PKD are inextricably linked and you’ll find many of our cycling projects, both professional and personal, archived on this site. If cycling isn’t your thing, sorry about that.

We have also archived some of Pete’s personal photography projects here, we are happy to commission and art direct photoshoots for your brand but the photography shown here is a personal archive only.