After 40 years of trading, family-owned construction business McGoff And Byrne required a complete brand realignment to better integrate with their rapidly-growing parent business the McGoff Group. Using elements of the group logoform and combining with an updated colour palette of deep blue and cherry red allowed for a seamless transition over the summer of 2017 and McGoff Construction was born. The rebrand affected all areas of communications and marketing, in many instances this was a simple logo replacement on current assets but we were takes with unifying all on-site signage to create a consistent, clear system for messaging and communications.
We've worked across the McGoff Group for over 15 years but recent rapid expansion has created the requirement for a stand-alone portal website. We designed and developed this mobile-friendly, fully responsive site with some neat javascript roll-overs to act as an introduction to the Group's activities.